Caravan / RV Road Safety campaign launched in preparation for increased camping road trip tourism

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November
sees the launch of Caravan Industry Association of Australia’s ‘Caravan / RV
Road Safety’
initiative. In preparation for an expected take up in domestic
road trip camping holidays this summer and with over 741,000 registered RV’s,
throughout November and December education and awareness will be important in
preparing Australians to safely enjoy their holidays. In the coming months,
approx. 14 Million nights and 3.3 Million camping trips or more are
expected to be taken.

Each day
road safety information regarding pre-planning your trip to manage
fatigue,
appropriate use of rest stops including truck rest areas, vehicle
preparation, sharing the road with trucks, UHF communication and towing
will be promoted and shared. This information is relevant for all road users
regardless of experience.

Safety
is always important
but with an expected surge in travel this summer with
over 741,000 registered RVs (Recreational Vehicles) in Australia and additional
interest from ‘first timers’ due to CoVid preventing international holidaying,
now is a crucial time to put this messaging ‘front of mind’.’ said
Keelan Howard GM of Marketing & Communications, Caravan Industry
Association of Australia.

Caravan
Industry Association of Australia has developed in partnership with other state
caravan associations, professional service providers and other relevant bodies
such as the National Heavy Vehicle Regulator and Queensland Trucking
Association
free to access consumer digital and print educational assets. This
information will be presented using easy to digest videos, engaging online quizzes
and written content across email, social media, and digital platforms. Each year
tens of thousands of handbooks are distributed for free.

Throughout
the month people will be directed to materials hosted on the following
websites.

The focus
will include information around towing, vehicle preparation and RV weights, best
practice truck rest stop usage, how to better use UHF radios for road sharing
as well as refreshing travellers about what different rest area signage means.

Having
the right vehicle and parts to tow your caravan or camper trailer is so
important to the safety of your family, there are many things to consider
before you take your next trip.

ENDS

Media Contact: Madeleine Sawyer, [email protected]

Caravan Industry Association

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